Local Voice. Real Vision.
Amanda Underwood is an 11th-generation native of Clayton and a lifelong advocate for community-driven progress. She’s running for Town Council to bring transparency, professionalism, and accountability to local government—because Clayton deserves leadership that listens, includes, and reflects the people who live here.
Amanda has spent years documenting, designing, and building better civic communication—helping towns and organizations connect with their communities. Now she’s ready to bring that expertise home.
Meet Amanda
Amanda Underwood is a lifelong advocate for Clayton, where she now lives downtown with her family just a few miles from where she grew up. Amanda has been working to make her hometown better since childhood—starting with letters to local leaders in fourth grade.
She holds a degree in Political Science from UNC Chapel Hill and brings nearly two decades of professional experience in strategic communications, design, and public engagement. Amanda is the founder of Underwood Creative, where she helps clients across North Carolina and beyond build compelling brands, design accessible websites, and communicate with clarity and purpose.
Amanda believes Clayton is a place full of promise and possibility—but it needs leadership that listens, includes, and plans for the long term. Her campaign for Town Council centers on transparency, responsible growth, and raising the standard for how government serves its people. Amanda’s not just from here—she’s for here. And she’s ready to help lead Clayton with integrity, creativity, and care.
Let’s Move Clayton Forward—Together
Transparency & Trust
Open communication, public records accessibility, and clearer channels for resident feedback. Decisions should be made in the open—not behind closed doors.
Smart, Responsible Growth
Support development that preserves community character, protects infrastructure, and involves public input at every stage.
Professionalism in Operations
Ensure that every Town service is delivered by qualified, accountable professionals, and that every policy, platform, and public interaction reflects transparency, respect, and affordability.
Creative & Inclusive Community
Support small businesses, local artists, and underserved voices. Prioritize civic inclusion, youth opportunities, and programs that strengthen Clayton’s culture—not just its economy.
This Campaign Is About All of Us
Your voice matters. Whether you’re ready to knock doors, display a yard sign, share your story, or just ask a question—we want to hear from you.
Paid for by Committee to Elect Amanda Underwood.